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The 2017 Smiles for Life Campaign Raises $1.9M for Children’s Charities Worldwide

Salt Lake City, UT – September 27, 2017 –Smiles are everywhere, thanks to the Crown Council and the Smiles for Life Foundation, which raised $1,904,443.54 for underprivileged children over a four-month period. The Crown Council, an alliance of dentists committed to promoting oral health and giving back to their communities, has raised over $40 million since the Foundation’s establishment in 1998.

Every spring, Crown Council dentists whiten patients’ teeth at a discounted rate and donate the proceeds to the Smiles for Life campaign for use in the local community. The other half were contributed to international humanitarian initiatives in over 500 various Crown Council-approved children’s charities worldwide. These organizations help kids with an emphasis on improving health, education and programs in underserved communities.

These generous donations also fund restorative dental procedures for children with missing or damaged teeth. Thanks to the generosity of dentists and patients alike, children experience an immeasurable boost in self-esteem.

As in previous years, the Crown Council partnered with Ultradent Products, Inc., “the tooth whitening company.” Ultradent donated 100% of the whitening materials for the Smiles for Life campaign, including a wide range of Opalescence whitening products to customize a patient’s bright new smile. Smiles For Life also continues to partner with the Garth Brooks Teammates for Kids Foundation, supporting Child Life Zones in Children’s Hospitals across the United States

“Smiles For Life is a big win for everyone involved,” explains Greg Anderson. “Patients enjoy a brighter smile at a discounted price, our member dentists feel the satisfaction of giving back to their community, and, best of all, children in need find their lives are a little better and brighter.”

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About The Crown Council:
The Crown Council is an alliance of driven, dedicated dentists who are committed to excellence in their practice, improving their patients’ oral health and bettering the communities around them. By creating the Smiles For Life Foundation in 1998, the Crown Council provides a way for dentists to serve others through charitable work. Information about the Crown Council is available at:

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